Digital Marketing is Key! Relevant and up-to-date content on your website is supreme.
Our digital marketing services inn, are tailored to meet your needs, as more and more people are spending more time online and the numbers are not going to slow down any time soon.
Visitors to your website will keep coming if the content continues to be relevant to their needs. A website that has old, out-dated or irrelevant content is bound to lose traffic; traffic that might never be won back.
Search Engine Optimization (SEO)
Do you want to get found on Google, Bing, Yahoo etc?
Do you want to improve your Google Page Rank?
Having the best looking website will not give your business any benefit if it can't be found.
Our digital marketing services, seek to make your site rank higher than your competitor.
SEO means optimising and improving the code, meta data, hyperlink structure and content of a web page in order to obtain higher natural listings on the search engines. SEO provides a cheap long term solution for increased quality traffic to a website.
Optimising a website for search engines will increase its visibility. This will consequently increase external links to content on the website and also increase traffic to the site.
A two pronged approach to SEO is usually adopted; On Site Optimisation and Off-Site Optimisation
- On Site Optimisation
These are activities that should be done to improve the ranking of a single page in the website (these activities should be carried out for all pages)
- appropriate alt values for the pictures
- different and relevant title tags for each page
- appropriate and just a handful keywords in the meta tags of each page
- appropriate and different meta description for each page
- descriptive anchor text
- descriptive file names for the pages
- Off Site Optimisation
- Submission to search engine
- Submission to general online directories.
- Submission to discipline specific online directories
- Link building through related websites
We look at providing complete solutions as we take the time to fully understand not only your requirements, but also your business as this is key to providing complete solutions that fit your needs.
Social Engine Marketing (SEM)
This is the use of social platforms i.e. Facebook, Twitter, Google+, LinkedIn, Instagram and many more in promoting a website online to achieve greater visibility on search engines. With over 4 billion social media user in the world and about 70 million in Nigeria alone, you can’t miss on this market. We build pages, post your content, analyse social site for your business.
E-mail marketing, provides a great platform to reach your clients, nearly everyone owns an e-mail. With our digital marketing services, we design e-mail campaigns, Template Design, Lead Generation and also track reports on the E-mails. Our team of experts will ensure more opens on emails sent to your clients.
Website Analytics & Audit
Track your website performance, Top selling content in your site and make it easy to tweak your content. With our website audit, you get to know what sections of your website need improvement to help your rank better. We will help fix the problems and maintain your website.